Archives Nov. 17, 2011

estilo: Beyond the Bikini

Take a glimpse into Paula's Estilo – "style" in Portuguese – as we take you
beyond the bikini and into what inspires the ViX lifestyle. From behind-the-scenes moments
to Paula's own interpretation on luxury living, ViX is more than just a bikini.

Cruise 2012 Behind the Collection: Tahiti

November 17th, 2011

Jade coastlines, emerald jungles and the lushness of a tropical oasis materialize in the solid Tahiti BIA swimsuit. Our classic BIA—also known as the Tube style—is a ViX signature staple and is made afresh in the solid Tahiti color for the Cruise 2012 Collection.

In Bali, ViX Swimwear designer Paula Hermanny found that she was never in want of vibrant imagery as the city was teeming with vitality. Green is often recognized as the symbol of life and shades of the emerald hue was ever-present during the designer’s trip. This is the inspiration Paula took and brought ...