ViX Swimwear Takes the Summer 2012 Collection to New York Market Week
Designer Paula Hermanny is back from the Big Apple and we have an insider’s look at all the big city happenings since our last NYC post! The ViX Swimwear Summer 2012 Collection was a huge success at New York Market Week. It was an exciting showing at the Irina Korkhin Sales (IKS) Showroom and Paula’s latest collection was very well received, being heralded as “bright, fresh and full of life.”
The silk dresses and cover-ups were a particular favorite amongst the fashion editors, including representatives from Cosmo, Shape, Self and InStyle magazine. Though summer seems like a while away, the ViX Swimwear Summer 2012 collection is set to make an appearance in stores by mid-February, just in time for Valentine’s Day getaways and Spring Break holidays! Take a peek below for some action shots of Paula and glimpses of her latest designs:
After an eventful lineup of showings, Paula headed to one of her favorite stops in New York City, none other than the famous eight level Barneys on Madison Avenue! Paula loves jewelry and has an eye for unique statement pieces made of natural material like tortoise shell, horn and semi-precious stones—details that spark her designer’s inspiration for ViX Swimwear collections.
Hope you enjoyed following along on Paula’s trip to the East Coast. Make sure to keep an eye out for the ViX Swimwear Summer 2012 Collection in February!