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Summer 2013 Behind the Collection: Cayman

“Blue is the color of the season!” ViX designer Paula Hermanny exclaims, “it’s such a classic color—casual but elegant at the same time.” Hence, as one of Paula’s quintessential favorites, blue is an anchor color of the new Summer 2013 Collection.  Blue has diversity and easily spans the range from …

 

NYFW Trend Sighting

On a recent trip to New York, ViX designer Paula Hermanny was happy to notice that one of her winter must-haves was parading down several runways during New York Fashion Week:  the (faux) fur vest! “It’s so warm and just a fun piece to have,” Paula says, “You can throw …

 

Summer 2013 Behind the Collection: St. Martin

“A very colorful and happy print—made for summer!”   Describes ViX designer Paula Hermanny, when asked about the St. Martin.  With the latest Caribbean-inspired Summer 2013 Collection debut, the St. Martin represents the brand’s point of view for the season: crisp pigmentation coloring seafaring adventures. Additionally, the St. Martin evokes elements …

 

Explore Brazil: Florianópolis

  The last travel guide featured Buzios, one of ViX designer Paula Hermanny’s favorite places in Brazil.  Florianópolis is another island city famous for its variety of beautiful beaches.  Known affectionately as “Floripa” to locals, the diverse city attracts both posh urbanites and easy-going surfers.  It is also the capital …

 

Ahoy, Summer 2013 Collection Ahead!

  There’s a certain kind of warmth to the air, sun-kissed and alluring Buoyant sailboats glide across the ocean blue, the light shimmering in their wake Brightness abounds, rustling in the tropics: teasing, free and rich with new details Leather tassels, horn accents, nautical rope and a play on patterns …

 

Snapshots: Brazilian Carnival

  Brazilian Carnival has come to a close but not without the ViX team capturing the best moments in Rio!  As the most popular party in the country and perhaps in the world, Carnival is a riveting four days of celebrating, dancing and feasting…a massive party, carried out the Brazilian …

 

Colors of Spring

Winter is almost over and when Mother Nature’s palette goes from dreary to vibrant, it’s time to welcome the warm weather ahead.  With the Summer 2013 Collection debuting later this month, ViX designer Paula Hermanny is deeply obsessed with color, color, color!   As if the seasons couldn’t change fast enough, …

 

Fabricated Not: Paula’s Love for Textiles

Fabric is telling of a culture.  It can instantly give depth to a room, uniqueness to a garment or even lend itself to the utility of a design.  ViX designer Paula Hermanny developed an appreciation for fabric and textiles at an early age.  Many a market trips were spent with …