Health and fitness are top priorities with ViX designer Paula Hermanny and cycling is one of her favorite ways to stay active.  Much more than a healthy habit, cycling can also be a way to sightsee and reconnect with nature.

Rio de Janeiro, cidade maravilhosa or “marvelous city” is an ideal city for touring by bicycle.   With its natural beauty and inspiring culture, Rio offers a variety of charming stops along the way.  The city’s carefree and energetic beach culture make bike riding a fun and easy way to spend any given Sunday.

A Look Fit For a Carioca ...

With a love for art and true inventiveness, ViX designer Paula Hermanny has admired the work of fellow Brasilian, Vik Muniz for quite some time.  Interestingly enough, Vik Muniz is best known for reproducing famous works of art using the very non-traditional medium of—trash! 

Not one to refuse the potentials of refuse, Vik Muniz has worked with everything from chocolate syrup to paper confetti and even junkyard debris, transforming these materials into multi-dimensional designs that have made appearances in museums and galleries around the world.

Perhaps he is best recognized for his work showcased by the 2010 documentary, Waste ...

For designer Paula Hermanny, early morning inspiration is essential to each day of the week. When visiting Rio de Janeiro especially, she takes advantage of the beautiful natural scenery and begins each day with a beach run in Ipanema.  Below, Paula shares more about her morning routine and how fitness and meditation are important to her creative process.

ViX:  How do you find the motivation to keep with a morning exercise?

Paula:  I really like to start my day early and look forward to the sense of accomplishment I will have after working out.  I jog along the beach in ...

Every Sunday in Ipanema, there is a certain local market that lures even Cariocas away from the beach: Feira Hippie or Hippie’s Fair. An arts-and-crafts mainstay since 1968, Feira Hippie can be found in a big town square called Praça General Osório. It gained further recognition after a visit from fashion designer Giorgio Armani, who picked up a pair of handmade leather sandals from Eron, a well-known craftsman who is now retired.

The original market started off as a smaller venue showcasing local art, paintings and sculptures, but it has since blossomed into a maze of vendors offering every ...

Tucked away in Brasil is a little workshop responsible for all trims production. The 24K gold plated detail is a trademark of the brand’s signature style. These pieces are custom made especially for ViX and include all the gold hardware that adorn the suits: ViX engraved end beads, gold bandeau bars, logo tubes, seasonal accents and even the ViX logo charms.

Each piece is handled with care, polished and then sent off to the ViX bikini factory to become that unexpected detail that makes each ViX suit so special!