Category: Giving Inspiration

estilo: Beyond the Bikini

Take a glimpse into Paula's Estilo – "style" in Portuguese – as we take you
beyond the bikini and into what inspires the ViX lifestyle. From behind-the-scenes moments
to Paula's own interpretation on luxury living, ViX is more than just a bikini.

Paula's Pink Picks

October 1st, 2013

Happy Breast Cancer Awareness Month!  To celebrate and support BCA, we're donating 10% of proceeds from our Pink Picks section to Susan G. Komen.  Plus, any purchase from this section will come with our limited edition Think Pink water bottle!

Below, we have a list of Paula's favorite pink things to give you ideas of other ways you can harness the power of pink this month:

1. Lululemon Sports Bra

2. Maria Bonita Extra Cardigan

3. Eliot Plaid Shirt

4. J.Crew Knit Scarf

5. Bellas Guerreras de la Armada Rosa by Photographer Martín Gavica Ianza

6 ...


Charity + Style Expert: Andrea Rodgers

March 8th, 2013

One quintessential aspect of the ViX woman is her propensity to give back and inspire others to do the same.  A passion for charitable causes may best be channeled into fundraising, volunteering or servicing the community.  Others may find that they have the gusto and charisma to make a difference through grander means:

Imagine playing powder puff football in 20°C weather.  Not many women would be able to handle that but Andrea Rodgers can—especially if it benefits a charity like the one she co-founded, “Blondes vs. Brunettes for the Alzheimer’s Association”—which to date has raised $2 ...


Hope in the Desert – Part 2

December 5th, 2012

As part of giving back this holiday season, ViX is raising awareness for the victims of female genital mutilation (FGM).  As a forerunner for this cause, Somali supermodel Waris Dirie has been both a victim and a survivor.  She’s founded the Desert Flower Foundation to campaign against FGM and provide outreach and support for the women and girls affected.  In this second part of our interview (read part one here), Waris sheds more light on a practice kept in shadows around the world:


ViX:  What inspires your strength to sustain this truly admirable and relentless crusade against FGM?  

WD ...


Hope in the Desert – Part 1

November 7th, 2012

Her name is Waris and it means, “desert flower…a flower that can bloom even in the roughest climate.”


Unbeknownst to her, ViX designer Paula Hermanny settled in to watch Desert Flower, a film that would touch her heart and move her immensely. The movie reconstructs the story of supermodel Waris Dirie, depicting her childhood in the deserts of Somalia, the nomadic world she lived in and the traumatic crime she suffered at the tender age of three:  female genital mutilation (FGM). 

Scarred both emotionally and physically from this tortuous experience, Waris now seeks to raise awareness against FGM and ...


The Thirst Project

August 3rd, 2012

In our continued efforts to support clean water campaigns, ViX partnered with The Thirst Project, last June, to contribute to the organization’s third annual black tie event, The Thirst Gala. The event awarded distinguished volunteers and celebrity honorees, as well as fundraised and educated guests about the clean water crisis.

Resonating with our own Água Pura Brasil campaign, The Thirst Project strives to “create radical and sustainable global change” and champion the human right to safe, clean water.

Aurdrina Patridge Laguna Michael Welch Twilight breaking Dawn

Thirst Project Gala LA

Eric Bana Thirst Project Gala celebs give back

ViX Angola Ripple Bikini Paula Hermanny Brazilian swimsuit