Category: Latest From ViX

estilo: Beyond the Bikini

Take a glimpse into Paula's Estilo – "style" in Portuguese – as we take you
beyond the bikini and into what inspires the ViX lifestyle. From behind-the-scenes moments
to Paula's own interpretation on luxury living, ViX is more than just a bikini.

ViX Heads to Miami Swim Week

July 20th, 2012

The ViX team headed to Florida for the fashion industry’s annual Swim Week, which included the Miami Beach Swim & Lingerie Show, Mercedes-Benz Fashion Week Miami at The Raleigh and other events/parties galore.

Peek into behind-the-scenes set up of the brand’s lavish booth at the Miami Convention Center. Reflecting the African inspiration behind the Cruise 2013 Collection, the ViX booth held a grand presence in the world’s largest trade show for swim and resort wear:

ViX Team Swim Show Set Up Day

ViX Gwen Pavlick Swim Show Set Up

ViX Flip Flops Cruise 2013

ViX Lounge Swim Show

ViX Refreshment Bar Swim Show

ViX Lauren Botticelli

ViX Booth Entrance Swim Show Miami

ViX Lifestyle Booth Swim Show Miami


Del Mar Opening Day

July 18th, 2012

Del Mar Opening Day

Del Mar Paddock

Del Mar Thoroughbred Horse Racing

Del Mar Racetrack Opening Day
Images from the Del Mar Thoroughbred Club

Horse racing season at the Del Mar Racetrack is one of San Diego’s most premiere events. This year, the track celebrates its 75th season and anticipates over 40,000 fashionable attendees on opening day. Ladies dress up to the nines and enter the traditional “One and Only Truly Fabulous Hats Contest.” The races and festivities last for over a month and Del Mar, “where the turf meets the surf,” continues to attract some of the highest track visitors in the nation. It is a definite must see during any summer visit to ...


Shape Summer Beach Tour

July 16th, 2012

Shape Summer Beach Tour ViX

Last month, actress and model Malin Akerman was wearing the ViX Tandi crochet bikini on the cover of Shape’s June issue. This perfect summer neutral was also featured during the Shape Summer Beach Tour, which included stops at Hermosa Beach in Los Angeles and North Avenue Beach in Chicago. Each tour stop included Bikini Bootcamp classes with Hollywood trainer, Jeanette Jenkins, a summer fashion show and gift bags. Event proceeds were donated to The Skin Cancer Foundation so fans could have a fun day at the beach while also giving back to charity!


ViX Picks: 4th of July

July 3rd, 2012

Best red white blue bikinis for the 4th ViX

This year, spice up your Independence Day with a different kind of bikini! ViX is all about the unexpected detail and our red, white and blue picks, above, each have a special touch that makes them stand out.

Red Bohemian – This suit comes in a bold shade of cherry red for true Americana styling. The sexy, long side tassel becomes a show stopping detail as you sashay along the beach.

Vitoria White Fringe – This trendy bikini with its flirty halter fringe is made sophisticated with turquoise accent beads. It’s the perfect update to the classic little white bikini!

Blue ...


Beso + ViX Swimwear Sweepstakes

June 20th, 2012

Beso and ViX Best of the Web Fashion Finds

These days, “shopping,” takes on a whole new meaning. Gone are the days of a simple jaunt to your favorite brick-and-mortar—right now, shopping is about choices, making comparisons, and (online) searching. How many times have you looked up an unfamiliar brand? Fallen in love with a new designer? Scored from the sale section of your favorite e-tailer? For many, online shopping is the only shopping, especially as people have less and less time to go trolling about the mall.

Enter Beso. Armed with a team of web savvy fashion editors, Beso scours the web for the best things to ...