Category: Latest From ViX

estilo: Beyond the Bikini

Take a glimpse into Paula's Estilo – "style" in Portuguese – as we take you
beyond the bikini and into what inspires the ViX lifestyle. From behind-the-scenes moments
to Paula's own interpretation on luxury living, ViX is more than just a bikini.

Merry Christmas from ViX!

December 25th, 2012

READ MORE >

Ode to Flip Flops

December 12th, 2012

The little bikini, a fluttering cover-up and a pair of irresistibly comfortable flip flops—these make the perfect beach culture uniform.  And tread on, because it only gets better:

The new ViX flip flop sandal has finally debuted!  Re-designed and offered in the latest Cruise 2013 prints, the ViX flip flop is a softer and more feminine update to the previous style.  As a sole made for casual comfort, flip flops have always been the beach beauty’s staple. 

 

They have a solid foothold in contemporary footwear, but flip-flops have gained traction all throughout history.  Ancient Egyptians referenced thong sandals ...

READ MORE >

Five Minutes With Fitness Kitchen

December 7th, 2012

 

The secret to bikini body readiness is a year round healthy lifestyle of good choices.  As an advocate for health and fitness, ViX designer Paula Hermanny always makes sure to take care of her mind, body and well being.  Food, especially anything fresh, is a major part of how she supplements her health.  In fact, Paula has always said that if she weren’t a designer, she’d be chef, and that’s why we turned to expert Francesca Fox.

A model chef (literally), Francesca is the British beauty behind Fitness Kitchen, a newly launched site dedicated to delicious recipes ...

READ MORE >

Hope in the Desert – Part 2

December 5th, 2012

As part of giving back this holiday season, ViX is raising awareness for the victims of female genital mutilation (FGM).  As a forerunner for this cause, Somali supermodel Waris Dirie has been both a victim and a survivor.  She’s founded the Desert Flower Foundation to campaign against FGM and provide outreach and support for the women and girls affected.  In this second part of our interview (read part one here), Waris sheds more light on a practice kept in shadows around the world:

 

ViX:  What inspires your strength to sustain this truly admirable and relentless crusade against FGM?  

WD ...

READ MORE >

Tote Your Way to Cruise Season

December 3rd, 2012

The holidays have finally arrived, bringing along with it the frigid cold and wintery blasts of snow.  Indeed, icey temperatures can give anyone a case of wanderlust for sunny beaches and warmer weather—which is why the lucky start planning for cruise season.

This past weekend, ViX designer Paula Hermanny stole off back to Brasil, where the country is currently heading into high summer.  Sun-kissed sand and balmy breezes make the perfect remedy for winter blues!  Have you planned your own holiday getaway?  Don’t forget to pack your warm weather essentials.  Below, Paula shares her must-have items for toting ...

READ MORE >