V i X Paula Hermanny

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Rio de Janeiro – Cidade Maravilhosa

Rio de Janeiro, also known as Cidade Maravilhosa—“Marvelous City” has been more of a top vacation destination as Brasil continues to forge ahead with its growing economy.  As the country celebrates the arrival of summer, Vogue Brasil has chosen to feature the Carioca’s (Rio-born) coastal playground, citing even more reasons to love the city.  And, since Rio de Janeiro serves as the Brasil headquarters for ViX, designer Paula Hermanny chimes in with helpful tips about her home away from home.


The Carioca – Rio Style Guide

With the success of “The Parisian,” a book on Parisian street style, “The Carioca” follows with Rio fashion tips collected by Renata Abranchs and Tiago Petrik, editors behind the blog RioETC.  “This book gives you a fun snapshot into the beach style of Rio,” says Paula.



Natural Refreshment at BB Lanches

Nourish and revive after a sunny day at the beach with one of this café’s many choices of fresh, natural juices.  Paula shares her choice: “Try something called the ‘graviola’—it is one of my favorites!”



Unwind at Hotel Santa Teresa

For rustic luxury without escaping the urban buzz of Rio, the Santa Teresa Hotel offers a wonderful spa admist plush and tranquil surroundings.  “This place is like a haven right in the middle of the city,” says Paula.



Arpoador Viewing at the Hotel Fasano

The Arpoador is a must see landmark of Rio and one of the best places to take in the view is at Hotel Fasano, a posh hotel located right on Ipanema beach.  “Hotel Fasano is so famous, it’s often visted by celebrities,” adds Paula.



Praia Ipanema Hotel

Another rooftop offering panaromic views of the beach can be found at Praia Ipanema hotel.  A brand new lounge called Terrace 7 Zero 6 is set to open, just in time for warm summer evenings.  Of its stunning vistas, Paula exclaims, “I’m inspired, just by looking at all the beauty of Rio!”