estilo: Beyond the Bikini

Take a glimpse into Paula's Estilo – "style" in Portuguese – as we take you
beyond the bikini and into what inspires the ViX lifestyle. From behind-the-scenes moments
to Paula's own interpretation on luxury living, ViX is more than just a bikini.

Destino Brazil: The Amazon

August 8th, 2013

It was its raw, unbridled beauty that served as the inspiration for the 2014 collection but make no mistake about it—within the Amazon, incredible luxury can be found.  Here’s how to experience the wonders of its diverse flora and fauna without giving up relaxation and comfort:

 



Where To Stay


The Jungle Lodge Ana Vilhanas was named one of the best environmentally friendly hotels in South America according to the National Geographic.  It was also named one of the most elegant hotels in The New York Times.  Its amenities include spa massages and a pool nestled within jungle settings ...

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Runway Inspiration: Inga

August 5th, 2013

 

For the highly anticipated Cruise 2014 Collection of resort ready-to-wear, designer Paula Hermanny drew her inspiration from Amazonia--the Amazon.  Teeming with biodiversity and verve, the rainforests of Brazil come to life in the colors and prints of the new ViX collection.

 

 

Alluring mystery…

Deep into the jungle, alongside the Amazon River, there grows a tropical tree called the Ingá.  Strong and hardy, the Ingá produces long, recognizable seedpods—crackled and coarse.  Hence, the textured stripes of the ViX Inga pattern mimic the toughness of the trees and the cool blue tones of river water.

 

Do the indigo hues of the ...

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Snapshots: Paula in Vitoria

July 31st, 2013

There’s no place like home.

 

Although she loves to travel the world over, designer Paula Hermanny keeps strong ties to her roots in Brazil.  On a recent visit to the island city of Vitória in the state of Espírito Santo, Paula rediscovered the joys of her childhood town:

 

She spent quality time with extended family and even visted a relative’s farm.  Paula remembers spending many a weekend in this rustic setting as a child.

 

 

Art and beauty seemed to follow Paula at every turn.  She admired a self portrait painted by her grandmother Joana.  Joana was ...

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Miami Hotspots: Dining Around Town

July 26th, 2013

 

Miami boasts a delicious melding of flavors and culinary influences from around the world.  Whether you are in the mood for fresh seafood, fun bar bites or fusion cuisine, the city is ready to serve up a tantalizing treat for your taste buds!  While in town for Swim Week, Paula and the ViX team did some legwork and found three restaurants—each became instant favorites for fine dining in Miami:

 

Sushi Samba

As sushi is a favorite of Paula’s, no visit to Miami is complete without a stop at Sushi Samba on the Lincoln strip!  Lively and full of ...

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Paula's Take On: Casual Cool

June 13th, 2013

 

Defining the style of ViX designer Paula Hermanny is easier than it looks—she is the epitome of casual cool.

 

Even during a routine workday, Paula can be found sporting a well put-together ensemble.  This time around, we caught her in an outfit she likes to call “a timeless summer look.”  It includes:

 

1.  The Crisp White Shirt

A classic piece that should be in every woman’s closet, the crisp white shirt goes with anything and everything.  Just roll up the sleeves and you have instant casual elegance.

 Shop the similar Sally Chemise.

 

2.  Belt It

We know that ...

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