Dreaming of a Euro summer? Us too.
Summer is here, officially speaking, and it has us inspired by the rhythm of slow summer days in Europe. Mornings that begin with warm espresso rituals and a cool sea breeze, afternoons spent chasing the shade of lemon trees, and evenings that stretch long into golden hour. Whether you’re perched on a cliffside in Positano, wandering the whitewashed streets of Paros, or finding your footing on a sun-soaked boat off the coast of Mallorca, the magic lies in the ease — and the wardrobe follows suit. Below, discover the 2025 resort wear trends that are defining the season and the key pieces worth packing now.
Pastels
Pastels are setting the tone for 2025 resort wear – they’re romantic, refined, and effortlessly elegant. Think sorbet shades and pale blues and greens that pair beautifully with bronzed skin and seaside backdrops. What’s great is that pastels, unlike other busier prints and patterns, pretty much go with anything and blend seamlessly into any sun-drenched landscape.
Whether worn as breezy cover-ups, silky dresses, or barely-there swim, these tones are as timeless as they are trend-forward.
Matching Sets
Coordinated sets remain a vacation essential—for good reason. They offer effortless polish with zero styling stress, making them a favorite among seasoned travelers and trendsetters alike. In 2025, matching sets are taking a versatile turn with elevated fabrics, unexpected details, refined silhouettes, and mix-and-match potential that extends beyond the suitcase.
Wear them for a morning stroll through town, a scenic lunch by the marina, or dress them up with a strappy heel for a sunset dinner.
Layered Textures & Accessories
Seasoned travelers know: when it comes to vacation style, it’s all in the details. This season, texture takes center stage. Think raffia totes, leather-accented sandals, and accessories that anchor your look with quiet sophistication. From statement belts to sculptural jewelry, the right accents elevate any outfit. Cinch a flowing dress with a structured belt or add edge to a romantic silhouette with bold adornments. The result? Dimension, depth, and a look that feels effortlessly refined.
Styling Tips:
Add a belt to your swim cover-up for an instant outfit
Choose leather-trimmed bags that go from beach to town seamlessly
Don’t underestimate the power of asymmetrical earrings or layered necklaces
Sustainable Style
Style should always feel good on you but also be kind to the planet. As conscious travel continues to rise, so does the demand for eco-friendly fashion. Our C.A.R.E. initiative is at the forefront of sustainable resort wear, offering swim and ready-to-wear styles made with eco-conscious fabrics and mindful production methods. Look for your favorite silhouettes in new sustainable materials, so you can pack lighter on the earth, too.
Wherever you're headed this summer, these resort wear trends include wonderful pieces that will work double time and instantly elevate your style from day to night. Explore the latest arrivals at ViX Paula Hermanny.