Discover the story behind Casa ViX, a true hub of transformation for hundreds of aspiring women artisans.
To mark Casa ViX 's fourth anniversary , we celebrate the dozens of women whose lives have been transformed by the project — which today provides technical training to so many new professionals. We commemorate the milestone of 165 students graduating from 20 classes, who together received more than 845 hours of training.
WHAT IS CASA VIX?
Casa ViX was all began in 2022 from Paula Hermanny's vision of empowering women through craftsmanship while sharing the artistry of Brazil with the world.
"Our artisans are the true guardians of the ViX aesthetic. Every embellishment they create is embroidered with the certainty that each piece is unique and carries a part of who we are wherever it goes." — Paula Hermanny
Located within our manufacturing facility in Petrópolis, in the mountains of Rio de Janeiro, Casa ViX offers technical courses in patternmaking, embroidery, and sewing.
More than a training center, Casa ViX has become a space for transformation, supporting local development in Brazilian communities while fostering a strong sense of belonging, creativity, and opportunity. Here, traditional craftsmanship becomes a pathway to self-expression, financial independence, and professional growth.
OUR POSITIVE IMPACT
As a signatory of the United Nations Global Compact, ViX supports several of the UN Sustainable Development Goals, including Quality Education, Gender Equality, Decent Work and Economic Growth, and Reduced Inequalities.
Casa ViX brings these commitments to life by creating tangible opportunities rooted in human rights, dignified work, and long-term social impact.
Throughout its journey, the project has been strengthened by partnerships with organizations that share our commitment to education, innovation, and craftsmanship.
In 2023, Casa ViX launched its first embroidery program in partnership with Círculo, one of Brazil's leading suppliers of textile and craft materials. Recognized for its longstanding commitment to creativity and handmade techniques, Círculo has helped preserve and elevate artisanal knowledge for generations.
The following year, we expanded our social impact through a partnership with the LGBTI Citizenship Center in Brazil, creating new pathways to professional opportunities for women within the community.
In October 2024, Casa ViX introduced its first Patternmaking and Marker Making course, expanding its curriculum to include digital patternmaking. This new chapter was made possible through our partnership with Audaces, a global leader in fashion technology. Present in more than 70 countries, Audaces has spent over three decades developing digital solutions that enhance creativity, productivity, and efficiency throughout the fashion industry. Their support represents an important milestone in the continued growth of Casa ViX.
CREATING LASTING CHANGE
At ViX, ESG principles are woven into our brand DNA as part of our commitment to creating fashion that is thoughtful, responsible, and enduring.
For our founder, Paula Hermanny, meaningful growth is measured not only by business success, but by the communities we help strengthen.
"I believe a brand's purpose must be rooted in community. As we grow, it's essential that we give back by creating opportunities for more and more women, inspiring confidence, independence, and self-belief."
Our mission is to leave a lasting legacy built on empowerment and financial independence, supporting women as they build brighter futures for themselves, their families, and the communities around them. Casa ViX represents another meaningful step toward a more inclusive and prosperous future.
From our world to yours.
